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Retrospective Evaluation of the Parks and Trails Portfolio at the Ralph C. Wilson, Jr. Foundation

Evaluating Transformative Parks and Trails Investments in Southeast Michigan and Western New York

Sector

Philanthropy

Region

North America

Timespan

2024 - 2025

Engagement for Ralph Wilson Park in Buffalo — Imagine Lasalle Playground Workshop with about 40 kids from the after-school program at The Belle Center. Credit: University at Buffalo Regional Institute.

Transformative public space investments are years in the making. Parks and trails come to life based on a mix of partnership, financing, and design factors, some more visible than others to an everyday visitor to a park. In 2018, the Ralph C. Wilson, Jr. Foundation committed $200 million to signature parks and regional trails across Southeast Michigan and Western New York. The Foundation partnered with Gehl and Fourth Economy to understand how processes and approaches to visioning, financing, engagement, and construction influenced the development of these regional networks and to inform future impact evaluations.

Families explore the new playgrounds during the grand opening of the Ralph C. Wilson Jr. Centennial Park. Credit: The Detroit Free Press.

Decoding the operational drivers behind transformative public space investments

Gehl grounded the evaluation plan in the Parks and Trails Portfolio strategy, developing core research questions to guide the assessment. For each sub-question, the team identified key outcome indicators and outlined methodologies for data collection and analysis. The evaluation employed a mixed-method approach, including interviews with more than 60 stakeholders across both regions. Participants represented diverse roles in park and trail development, management, and advocacy — providing a nuanced understanding of the Portfolio’s impacts, opportunities, and challenges. Thematic analysis, supported by systematic tagging and coding, enabled a structured and insightful interpretation of stakeholder perspectives.

The evaluation findings illustrate how investments in physical and social infrastructure can catalyze billions in capital projects — including two signature parks, 250 miles of regional trails, and over $100 million in endowments — across regions. The study also highlighted the five key strategies that shaped the Foundation’s park and trail development model — engage, commit, align, amplify, and collaborate — each fostering shared responsibility for implementation and long-term sustainability.

Building on both effective practices and areas for improvement identified through the evaluation, the study offers valuable lessons for leaders and partners who view parks, trails, and green infrastructure as essential to community vitality and resilience and want to bring them to life.

Five fundamental strategies that guided the development of the Parks & Trails Portfolio.

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